Tweeting, blogging, Facebooking, Googling, texting – all words most of us instantly recognize as today’s communication and information tools. Information is no longer “owned” by those who have printing presses and television stations; it’s available to anyone with the technology and the expertise to use it.
And that new landscape is exactly why a major in Communication is one of the most exciting professions to study today.
About the Communication Program
This is your opportunity to move the traditional news, feature, and magazine writing, photography, broadcasting and video, and public relations and advertising enterprises into the digital realm. The knowledge and skills are the same – strong writing and editing skills, creative and critical thinking, and the ability to build relationships between your organization and the audiences it depends on – but now in the digital as well as the traditional media environments.
One of the most exciting features of our program is the variety of communication opportunities our students can participate in throughout their undergraduate careers, from writing for local sports papers to planning and carrying out events for non-profit organizations. Students also network with local chapters of professional communication organizations such as the St. Louis Public Relations Association (PRSA) chapter. This year students have also worked on a variety of research projects, including identifying emergency shelters for abused women and their pets and public understanding of the new Missouri law on health benefits for autistic children. Students also worked as mentors at a Communication Program co-sponsored Tech Day seminar for professional communicators in St. Louis.
One other program feature that means a lot to students – each one of our faculty members has significant (five+ years) professional experience in some area of communication practice, including corporate project management, government public affairs communication, fundraising, and public relations. Our professors can talk the talk and walk the walk! Bring your creativity!